Case Study

Aurelia Group – Campaign & Webinar

A targeted multi-channel campaign generated 43 qualified leads and $5M+ in potential sales opportunities.
Hubspot CRM
Digital Marketing
Event Marketing
Our Client
Tailored Solutions
What we did
Brand Strategy, Brand Creation, Brand Style Guide
Team
Ashleigh Allan, Karen Prado,
Rachel DeLuca
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How Aurelia Group Took PSM-Q Global with a Targeted Campaign

Aurelia Group wanted to launch its breakthrough PSM-Q technology to global industry leaders. We built a multi-channel campaign to generate high-quality leads, position the technology as a game-changer for cost efficiency and sustainability, and open doors to top-tier decision-makers in the pulp and paper sector.

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High-Quality Leads in the First Month

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Increase in website Engagement

The Challenge

Capturing Global Attention

Aurelia Group is a technology leader known for driving innovation and efficiency. They sought to present their PSM-Q technology to an international audience of senior decision-makers and turn interest into qualified leads. The challenge was to create a compelling, multi-channel campaign that would not only capture attention but also convert interest into measurable business opportunities.

Our Approach

An Integrated Campaign Strategy

Lightbox Agency developed a campaign designed to engage the right audience and drive action:
The Outcome

Measurable ROI and Lasting Impact

The campaign positioned Aurelia Group as a forward-thinking innovator and delivered exceptional results:
By combining strategy, storytelling and data-driven targeting, we helped Aurelia Group elevate its profile, generate demand for PSM-Q and build relationships with key industry leaders.

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