Case Study

Aurelia Group – Mini Rebrand

Coming soon
Branding
Our Client
Tailored Solutions
What we did
Brand Strategy, Brand Creation, Brand Style Guide
Team
Ashleigh Allan, Karen Prado,
Rachel DeLuca
Blue floral background visual

How CT Management Group Modernised Their Brand for the Future

CT Management Group needed to evolve its brand to reflect its reputation for expertise while appealing to a new generation of decision-makers. Through brand discovery, verbal identity redesign and website planning, we helped position the organisation as a modern, forward-thinking partner while retaining its legacy of trust.

0
1
2
This is some text inside of a div block.
1
3
0
1
2
2
4
This is some text inside of a div block.
1
2
3
4

High-Quality Leads in the First Month

0
1
2
This is some text inside of a div block.
1
2
0
1
2
This is some text inside of a div block.
1
2
0
1
2
This is some text inside of a div block.
4
0
1
2
3
4
%

Increase in website Engagement

The Challenge

Balancing Legacy and Modernisation

CT Management Group had a strong reputation but was perceived as traditional and less digitally agile. Generational shifts in client leadership, budget pressures and internal silos made it harder to communicate their value. They needed to modernise their brand while retaining credibility and appeal to both existing and emerging audiences.

Our Approach

Strategy-First Branding

Lightbox Agency led a comprehensive brand and strategy process:
The Outcome

A Brand Ready for the Next Chapter

The rebrand positioned CT Management Group as a modern, forward-thinking partner:
By pairing strategic insights with a refreshed identity, CT Management Group is now ready to strengthen its presence, connect with new audiences and continue delivering value for years to come.

Ready to Talk to a Specialist?

Gradient geometric agency logo

Talk directly with one of our experts and get useful, honest advice.

Gradient geometric agency logo

We’ll dig into your goals, find the gaps and share ideas you can act on straight away.

Gradient geometric agency logo

No buzzwords, no pressure, just clear direction and next steps.

“Their ability to consistently deliver exceptional results, whether on high-level strategic initiatives or specific design projects, is truly remarkable.”

Contact profile info card preview
Google Reviews five-star rating

Unlock Your Next Move

First Name
Last Name
Company Name
Email
Phone Number
Project or Monthly Budget

What are you interested in?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.