Case Study

Flip Coffee

A cohesive brand, packaging system and style guide turned passion for coffee into a business built for growth.
Branding
Our Client
Tailored Solutions
What we did
Brand Strategy, Brand Creation, Brand Style Guide
Team
Ashleigh Allan, Karen Prado,
Rachel DeLuca

Flip Coffee House: Brewing a Brand That Resonates

Flip Coffee House came to LBX Agency with a clear vision but no defined brand identity. They needed a partner who could transform their passion for coffee into a brand that captured their personality, delighted customers, and set them apart in a competitive café market.

0
1
2
This is some text inside of a div block.
1
3
0
1
2
2
4
This is some text inside of a div block.
1
2
3
4

High-Quality Leads in the First Month

0
1
2
This is some text inside of a div block.
1
2
0
1
2
This is some text inside of a div block.
1
2
0
1
2
This is some text inside of a div block.
4
0
1
2
3
4
%

Increase in website Engagement

Brand Identity that reflects Flip’s unique character.

Strategic Story that connects with coffee lovers deeply.

Brand Collateral with packaging and guides for consistency.

The Challenge

Turning a Vision Into a Living Brand

Flip Coffee House needed more than just a logo — they needed a full visual and verbal identity that expressed their values, celebrated creativity, and set the tone for future growth. The challenge was to create a cohesive system that worked across packaging, signage, and customer touchpoints.

Our Approach

Brewing Strategy and Creativity Together

LBX Agency worked closely with Flip Coffee House to bring their brand to life:
  • Visual Identity: Designed a logo and colour combinations that reflect Flip’s energy and passion for quality.
  • Messaging Development: Crafted a brand story and tone of voice that speak to both coffee enthusiasts and new customers.
  • Collateral Design: Produced packaging, signage, and marketing assets to create a consistent, engaging brand experience.
  • Style Guide Creation: Compiled a comprehensive guide to maintain brand consistency as the business grows.
Learn More
Get Started
The Outcome

A Brand Built for Growth

Flip Coffee House launched with a vibrant identity that now defines their customer experience:
  • Recognisable Brand Presence: A cohesive look and feel that connects across every touchpoint.

  • Stronger Market Position: A clear and compelling story that resonates with their audience.

  • Scalable System: A brand framework that supports future campaigns and product expansions.
LBX Agency’s work ensured Flip Coffee House didn’t just open their doors — they opened with a brand that invites customers to flip their mood with every sip.

Ready to Talk to a Specialist?

Talk directly with one of our experts and get useful, honest advice.

We’ll dig into your goals, find the gaps and share ideas you can act on straight away.

No buzzwords, no pressure, just clear direction and next steps.

“Their ability to consistently deliver exceptional results, whether on high-level strategic initiatives or specific design projects, is truly remarkable.”

Unlock Your Next Move

First Name
Last Name
Company Name
Email
Phone Number
Project or Monthly Budget

What are you interested in?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Reach out to Lightbox Agency today and let us help you elevate your brand to the next level.
Privacy PolicyTerms & Conditions

Our Services

Branding & Identity

Website Design & Development

Hubspot CRM & Automation

Digital Marketing

Print and Publication

Packaging & POS

Event Marketing

Outdoor Marketing

+61 388 209 685
Get Started
LBX Agency Headquarters
13/88 Merrindale Drive,

Croydon South, Victoria
Copyright © Lightbox Digital, All rights reserved